In the United States, large health systems have become cornerstones of the healthcare landscape. With over 900 health systems operating and more than 6,000 hospitals within their networks, as reported by Definitive Healthcare, these organizations are at the forefront of delivering a wide array of services, specialized medicine, and cutting-edge technologies. However, the success of these vast networks hinges on robust healthcare recruitment strategies that drive a steady pipeline of highly skilled workers.
Why Healthcare Recruitment Strategies Matter
As independent hospitals merge into larger organizations to stay competitive, the demand for skilled healthcare professionals — both clinical and non-clinical — has surged. These roles range from direct patient care to overseeing operations across sprawling networks. Yet, despite this high demand, recruiting the right talent is a formidable challenge.
The current labor market poses several hurdles to healthcare systems:
- Intense Competition: There’s fierce competition for top talent, especially in specialized healthcare fields
- High Turnover Rates: Frequent employee turnover creates a constant need for new hires
- Inefficient Processes: Traditional recruitment methods are often slow and cumbersome
Key Healthcare Recruitment Strategies and Priorities
To tackle these challenges, healthcare organizations must focus on several key priorities:
- Increase Quality of Candidates: Improving the caliber of hires is crucial. For clinical recruiters, 45% prioritize this, while 56% of non-clinical recruiters make it a top priority
- Attract a Wider Pool of Qualified Candidates: Increasing the pool of qualified candidates is a close second priority, with 35% of clinical and 43% of non-clinical recruiters emphasizing this need
The Growing Demand for Talent
Healthcare organizations are experiencing a surge in hiring volume. Compared to the previous year, 43% of clinical and 50% of non-clinical recruiters have seen an increase in hiring. Looking ahead, 40% of clinical and 42% of non-clinical recruiters expect this trend to continue or even intensify.
Embracing Artificial Intelligence
AI is becoming a game-changer in healthcare recruiting. Currently, 50% of clinical and 23% of non-clinical recruiters use AI-powered solutions to improve their hiring processes. AI can enhance various aspects of recruitment, from automating repetitive tasks to providing deeper insights into candidate fit and engagement.
Investing in Recruitment Technology
Given the rapid growth in the healthcare sector, investing in advanced recruitment technologies is essential. Over the next few years, 53% of clinical and 50% of non-clinical recruiters plan to increase their technology budgets. Critical areas for investment include:
- AI-Powered Recruiting Tools: 71% of clinical and 50% of non-clinical healthcare recruiters are focused on investing in AI-enhanced solutions
- Applicant Tracking Systems: A modern ATS that matches hiring complexity and workflows is essential to streamline hiring, and is a top priority for 39% of clinical and 33% of non-clinical healthcare recruiters
- Candidate Relationship Management: Nurturing relationships with candidates and potential hires is a priority for 43% of clinical and 67% of non-clinical healthcare recruiting teams
As the sector grows, healthcare recruiters must stay ahead of trends and challenges, ensuring they attract and retain the talent necessary for success. The future of healthcare recruiting is bright, and with the right recruitment strategies in place, the industry can look forward to a thriving and capable workforce.
Your Healthcare Recruitment Partner for the Future
Recruiters in the healthcare industry are always looking for ways to speed hiring, retain employees longer, and help their company stand out from the competition. As talent needs shift, recruiters must get savvy to invest in technologies that allow them to hire qualified candidates who work harder and stay longer in the organization.
Jobvite offers an entire suite of tools to support healthcare organizations in navigating the changing global landscape and winning the battle for top talent. Our unmatched customer service is with you every step of the way.
While talent acquisition professionals in the healthcare industry face unique challenges, with Jobvite’s Talent Acquisition Suite, you can revolutionize your healthcare recruiting process with ease. Schedule a demo with Jobvite today to get started.
